Cookie Policy

To improve the responsiveness of the sites for WebIntegrity, LLC (“Company”, “we”, “us”, and “our”) users, we may use "cookies", or similar electronic tools to assign each visitor a unique User ID in order to better understand the user's (“you”, “your”) individual interests using the Website (i.e., www.webintegrity.com). Unless you voluntarily identify yourself (through registration, for example), we will have no way of knowing who you are, even if we assign a cookie to your computer. The only personal information a cookie can contain is information you supply. A cookie cannot read data off your hard drive.

“Cookies” are small files that contain information that might include a unique identification number or value, which are stored on your computer's hard drive as a result of you accessing our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon as you visit our Website. Cookies we transfer to your computer through your browser allow us to recognize your browser and tell us how and when pages in our site are visited and by how many people. In this way, unless you deactivate or delete the cookies we set you will be recognized each time you return to the Website. You may be able to change the preferences on your browser to prevent or limit your computer's acceptance of cookies, but this may prevent you from taking full advantage of our Website's best features.

A cookie can be a “persistent” or “session” cookie.

A “persistent” cookie will remain for a period of time set for that cookie or until it is deleted by you. A “session-based” cookie is allocated only for the duration of your visit to our website and automatically expires when you close down your browser.

A few of the tracking technologies that may be used on this site, include, but are not limited to, the following:

  • Cookies and Local Storage. Cookies are small files containing a string of characters that are sent to your Device's browser to uniquely identify your browser or to store information on your Device. Our Site may use HTTP cookies, HTML5 cookies, Flash cookies and other types of cookie technology to store information on local storage. Each website can send its own cookie to your browser.
  • Pixel Tags/Web Beacons. A Pixel Tag or a Web Beacon is a small graphic file that allows us to monitor the use of the Services and collect usage data. It can collect information such as the IP address of the Device that downloaded the page on which the tag appears, the URL of the page on which the tag appears, the time (and length of time) the page containing the tag was viewed, the type of browser that retrieved the pixel tag, and the ID number of any cookie previously placed by that server on your computer.
  • Embedded Scripts. An Embedded Script is programming code that is designed to collect information about your interactions with the Site, such as the links you click on. ETag, or entity tag. An Etag or entity tag is a feature of the cache in browsers. It is an opaque identifier assigned by a web server to a specific version of a resource found at a URL.
  • Browser Fingerprinting. This involves collection and analysis of information from your Device, such as, without limitation, your operating system, plug-ins, system fonts and other data, for purposes of identification.
  • Recognition Tools. These are tools, including application of statistical probability to data sets, which attempt to recognize or make assumptions about users and devices (e.g., that a user of multiple devices is the same user).

WebIntegrity places a persistent cookie on your computer that stores a date and timestamp that records the last time a browser operator encountered the WebIntegrity consent request that asks the visitor to either opt-into or opt-out of tracking. The cookie also contains a record of the operator's choice at that time. The WebIntegrity Transmitter, which is automatically loaded into your browser whenever you visit a web page that utilizes WebIntegrity, checks the cookie timestamp against the current date/time and, if it has been more than 24 hours since the browser operator last encountered the consent request, it will be presented again. On the other hand, if it has been less than 24 hours since the browser operator encountered the consent request, the previous response to the consent request (opt-in or opt-out) will be used again.

If no cookie is present, the consent request will be presented. This might occur because this is the first time the browser has been to the WebIntegrity equipped website. It could also be that the browser operator had been there previously but the browser was configured to reject all cookies.

Note that the term “browser operator” was chosen intentionally since the WebIntegrity approach makes it impossible to tell who gave the response to the consent request. The only information that the cookie gives us is that someone was using the same browser at a different time.

More generally, we use cookies to know more about you, the user. This enables us to:

  1. Access whatever information you have previously sent us, either through forms, registration, email or any other way of sending us information or data about yourself, so you do not have to re-enter it.
  2. Remember your preferences and what you have done on the Website.
  3. Enhance security, detect fraud, and improve functionality of the Website.
  4. Gather statistical information about usage by users who are navigating through our Website, and the related content pages we control.
  5. Research visitation patterns and help target communications to you based on your interests.
  6. Monitor user visits to the Website and process orders.
  7. Track progress and participation in promotions or other sorts of beneficial offers from the Website.

We receive data from you as part of the communication connection itself through the standard electronic greeting between your computer and our servers. This information often consists of network routing (where you came from), equipment information (browser type), Internet protocol address, date and time. Other parts of the Website use cookies (including signup forms) to collect information about your use of the site and to facilitate return visits. Cookies on this Website may collect the following information: a unique identifier, user preferences and profile information used to personalize the content that is shown.

Cookies themselves don't hold personally identifiable information (“PII”). They only have a unique alphanumeric identifier that sits on your browser. And in many cases, we won't be able to link the information we collect by using a cookie back to you. They can, however, enable us to link that information back to you and your personal information, for example, when you log in, choose to register with us, or provide your personal information to us for any reason.

In addition to the cookies we use on our Website, we also use cookies and similar technologies in some emails and notifications we send to you. These help us to understand whether you have opened the email and how you have interacted with it. If you have enabled images, cookies may be set on your computer or mobile device. Cookies will also be set, if your browser is configured to permit it, if you click on any link within the email.

If you don't wish to accept cookies from one of our emails, you can choose not to download any images or click on any links. You can also set your browser to restrict cookies or to reject them entirely. These settings will apply to all cookies, whether included on websites or in emails. Depending on your email or browser settings, cookies in an email may sometimes be automatically accepted (for example, when you've added an email address to your address book or safe senders list). For more information, refer to your email browser or device instructions.

We've put our cookies into the following categories or “types”, to make it easier for you to understand why we need them:

Essential – These cookies are essential to provide you with our services and to enable you to use some of its features on the Website. For example, they allow you to log in to secure areas of our Website and help the content of the pages you request load quickly. Without these cookies, the services that you have requested may not be available, and we only use these cookies to provide you with our services. If you refuse to accept these cookies or your browser is configured not to allow any cookies, there are certain features of the Website that you may not be able to use.

Analytics and Performance – These cookies are used to collect information about traffic to our website and our services and how users use the Website. The information gathered does not identify any individual visitor. The information is aggregated and therefore anonymous. It includes the number of visitors to our website, the websites that referred them to our site, the pages that they visited, what time of day they visited our website, whether they have visited the Website before, and other similar information. We use this information to help operate our Services more efficiently, to gather broad demographic information and to monitor the level of activity on our Services. You may opt out of having these sorts of cookies placed on your computer.

To sign up for information or services with us, you must have cookies enabled on your browser. Check your particular browser and device for correct and up-to-date information regarding how to enable cookies. If you choose not to enable cookies, you will still be able to browse our Website, but it will restrict some of the functionality of our site and what you can do. Note that you can allow cookies from specific websites by making them ‘trusted websites” in your web browser.

You can set your web browser to alert you when a cookie is being used. You can also get information on the duration of the cookie and what server your data is being returned to. You then can accept or reject the cookie. Additionally, you can set your browser to refuse all cookies or accept only cookies returned to the originating servers.

You can opt in or out of our cookies at any time – except Essential cookies (these are used to help make our website work efficiently). You can enable or disable cookies in your browser and delete existing cookies if you choose. If you wish to restrict or block the cookies set by any website – including this website – you can do this through the web browser settings for each web browser you use, on each device you use to access the internet.

If you have any questions or concerns regarding WebIntegrity's use of cookies, please send us a detailed message to [email protected] with the subject line “COOKIE QUESTION”. We will make every effort to answer your questions.

Updated: December 29, 2022